DTC ecommerce operator for Shopify brands
I help DTC Shopify brands grow net profit by building and scaling better offers.
I am Austin. Give me the product, the margins, the current numbers, and the profit target. I will find the offer worth testing, build the ads and funnel around it, and keep improving until the brand has something profitable to scale.
What I would actually do
I would find the fastest path from product to profitable offer.
I would not walk in asking for more budget and more assets. I would start with the business math, find the offer constraint, build the next best test, and use the numbers to decide what deserves more spend.
Product economics, margins, AOV, CAC targets, best sellers, inventory reality, and what the brand actually needs to make.
Turn buyer pain, proof, bundles, pricing, bonuses, guarantees, urgency, and education into a reason to buy now.
Ship new paid ad launches across the right channels, then match the funnel page and email/SMS follow-up to the offer.
Watch CPA, CVR, AOV, checkout intent, email revenue, objections, and margin instead of pretending ROAS tells the whole story.
If it works, scale it. If it almost works, improve the offer, page, creative, or follow-up and launch the next test.
Nfinity, Cino, Shiraleah, Hikerkind, Buffalo Jackson, The Sporting Gent, Southern String Hats, GLDN PNT, IBD Assist, Young Again, The Natural, Bodyboom, Vibit, Carmaspeed, Private Label MFG, Red Drop, Small Pet Select, Odyssey.
Work together
Bring me the brand. I will show you the fastest path to a better offer and cleaner profit.
The first conversation is simple: where is profit leaking, what offer should we test first, what ads and funnel should support it, and what needs to exist so the team keeps launching smarter every week.
Store URL, hero products, current offers, paid media structure, CPA/AOV/LTV, margin reality, best sellers, email revenue split, and the manual work your team keeps repeating.